Jingles by Klinker Media.

Sung jingles for radio and podcast.

The icing on the cake for your radio station, or the finishing touch for your podcast. Beautiful, fitting sung jingles strengthen your brand identity and the atmosphere of your product. Sometimes slick and modern to polish the flow of your playlist. Sometimes pleasantly laid-back and a bit vintage, and sometimes with a wink and a good dose of humor.

Jingles come in all shapes and sizes, and at Klinker Media, we understand that. We produce the custom jingles you need. Whether it is a package of sung Station IDs, a minisong or DJ song for a radio show, audio imaging for a TV program, or for a podcast: we are happy to collaborate with you and use our expertise to develop your idea into a professional result.

We use our expertise to develop your idea into a professional result.

Listen to recent work.

We produced these two jingle IDs for the Italian station Sunbeat. Custom-made for the minimalist, downtempo electronic tracks this station plays. Thanks to the extra-long end reverb, the jingles flow beautifully into a track with a matching key.For the jingles, we worked with a single female vocalist who sang the vocal lines largely in unison, to which we then applied a significant amount of FX. This works well with the minimalist feel of the jingles.

For the creators of B&B De Podcast, we produced this imaging package, featuring an opening theme and an underscore. The client requested a modern, dancey tune with a clear nod to the original theme of the well-known TV show. We custom-produced this podcast music in close collaboration with the podcast makers. We incorporated many orchestral instruments into the themes, with a leading role for strings.

We produced this compact custom jingle package for the Belgian radio station Paloma. Modern, fresh, and suitable for a wide range of musical styles, just as the client requested. Because Radio Paloma broadcasts near the Dutch border, the client consciously chose vocals in Dutch. The jingles are nicely poppy and, above all, cheerful and energetic.For the vocals, we collaborated with an experienced vocalist and new talent.

The different types of jingles at a glance.

At Klinker Media, we create many different types of jingles and other musical audio productions. We always carefully consider your wishes and are happy to advise you on what you need. Here is a selection of what we can create:

Station IDs

Perhaps the most well-known type: a sung jingle featuring the name of the radio station, and optionally a sung or spoken slogan. Station IDs are created to match the musical style of the station’s playlist. Often, a sung jingle package with, for example, 5, 10, or more different cuts is chosen, so you can always use the jingle that fits perfectly into the flow of the playlist.

Top of the hour

In essence, the top-of-the-hour – or hour opener – is also a Station ID. However, we mention it separately here because it is the most important of all: it plays every hour and defines the atmosphere. Within a few seconds, it becomes clear what you are listening to and what energy you can expect from this station. Therefore, it is crucial: the hour opener must be immediate, grab attention, and capture the mood in the blink of an eye.

Service beds

The “functional” jingles of the station: the music beds for news, weather, and traffic. These are custom-made background tracks for recurring moments on the station. They convey authority and reliability. An important instrumental component of a complete sung jingle package. Just like the Station IDs, we compose and produce these ourselves based on your requirements. Where necessary, we can provide them with a spoken or sung intro.

Power intros

Let the sound of your station blend perfectly with the tracks you play using power intros. In a custom-made power intro, we let a (usually sung, sometimes spoken) station name transition seamlessly into a specific track. The result is a very slick transition, where your listener already recognizes their favorite song, with your station’s name integrated so that it is subtly reinforced.

Minisongs & Show IDs

Not only fitting for the station, but especially fitting for the program or the DJ: a minisong or Show ID. A sung jingle featuring the name of the program and/or the name of the DJ. Sometimes serious, sometimes with a wink; but always strong and recognizable. By using a sung Show ID at the same moment in the program, you build a bond with your listener and provide clearly recognizable “anchors” in the show.

Music beds

Not every jingle needs to be sung. Music beds are the instrumental tracks used as background music during presentation. They ensure that the station’s energy continues, even during talk time. A good “bed” gives the presenter the right rhythm and enhances the flow of the program.

Having jingles made: our process.

At Klinker Media, we produce spoken and sung jingles that not only stand out but also align seamlessly with the atmosphere you want to create. We do not deliver standard productions from a music library, but authentic custom work. We combine our passion for audio with your vision to achieve a result that simply feels right.

1

Briefing.

We deliver custom productions that truly work for your target audience. Do you want to have sung jingles made, music beds composed, or are you looking for a custom minisong or Show ID? In the first phase, we are happy to advise you on what works best for your goal. We want to truly get to know your project before we start. We discuss your desired style, listen to examples that inspire you, and provide our input to create a cohesive whole.

2

Production.

Let’s get to work! We compose and produce all music ourselves, ensuring it fits the briefing exactly. Depending on your project, we work with professional studio musicians, sample libraries, and synthesizers, or a combination thereof. For vocals and spoken word, we work with experienced studio singers and voice-overs. In the final phase, mixing and mastering, the jingles are perfectly balanced so they sound slick and clear everywhere – from smartphones to hi-fi systems.

3

Delivery.

Always a moment to celebrate: the jingles are ready! You will receive them digitally in the highest audio quality. Where possible, we deliver each jingle in various versions, allowing you to “mix & match” based on your needs. If desired, we can provide information about tempos and keys, so you can integrate the jingles smoothly into your playlist.

Now it's our turn!

Shall we start working together on a great audio production? Such as a minisong or a complete jingle package? Contact us without obligation via email or WhatsApp. Surprise us with your ideas and wishes. We are happy to brainstorm with you to create a top-tier production that we fully support (which we find very important).