Audio commercials for radio and online.
Reach your customers with the right message reach. engage. persuade. inspire. touch. amaze.
Leverage our expertise in creating powerful audio commercials. We produce commercials with impact. With creativity. And above all, with a passion for the craft. That is why clients return to us (and the fact that we are client-oriented and think along with you is also highly appreciated).
We work exclusively on a custom basis. We write scripts, cast a suitable voice-over or singer, and compose a fitting tune where necessary. As a client, you are closely involved in this entire process, while we unburden you wherever possible. Together, we build a truly effective radio or online commercial that is technically and creatively rock-solid.
Together, we build a truly effective audio commercial that is technically and creatively rock-solid.
Listen to our previous work.
Spoken radio commercial for Wifi4All, an IT service provider specializing in internet and network connections. Based on our advice, the client registered a second domain name with the spelling "Wififorall," so the name did not have to be spelled out in the commercial.
Different forms of impact:
Choose the type of commercial that suits you.
Spoken commercial
The most well-known form is the spoken audio commercial with a single voice. Perfect for conveying your point powerfully. It is important that the script is very well-written, as that is where the primary opportunity to stand out lies. Fortunately, we excel at writing sharp copy for commercials, so we are happy to assist you with that.
You can also opt for a dialogue spot: we then use two or even more different voices and write a script with interaction between them. This stands out even more and ensures a better connection with the listener, who can better relate to the message of the commercial.
Audio logo for your brand
As humans, we are good at remembering melodies. In doing so, we unconsciously store all kinds of associations, such as a brand name. That is why using an audio logo for your brand—a melody composed specifically for your brand—works so well. It enormously strengthens recognition and ensures your brand sticks.
At Klinker Media, we excel at composing catchy audio logos that stand out and that the listener will keep humming all day (sorry). We are happy to help you produce a commercial with your own unique audio logo, or even a sung company name or tagline (which you will then likely be singing all day yourself).
Sung commercial
This is the ultimate in audio commercials: more striking, more recognizable, and the most memorable. In addition to a sung company name or tagline, we can also produce fully sung commercials for you. We compose a custom advertising tune for your commercial and write catchy lyrics.
Because we custom-make everything in our studio, the result is an incredibly catchy spot that fits your brand perfectly. A sung commercial can also be combined with spoken text. This allows the sung commercial to be used more frequently for various promotions.
A small warning in advance: earworm guaranteed.
How it works: from scratch to commercial.
Step 1: The briefing.
Everything starts with your vision: what do you want to achieve and who is your audience? From the very first moment, we think along with you about the objective of the commercial. This allows us to advise you on the type of commercial that best suits your needs. We also carefully consider the appropriate length of the commercial and the medium on which you will deploy it (for example, what type of radio station or podcast). This forms the basis for the next step.
Step 2: The production.
Based on your input, we get to work: we write a script, compose a tune if necessary, and cast the right voices. We work with professional voice-overs and singers who have extensive experience with commercials. During this phase, we keep you closely informed of the plan and unburden you wherever possible. This keeps you closely involved in the process. Once everything is ready and approved by you, we move to the final step.
Step 3: Recording and final editing.
In the final step, everything falls into place and the plan becomes a reality. The voice-over records the text, or the singer performs your brand name as if it were the next global hit. In the editing phase, we bring everything together and add suitable music or additional sound effects where necessary. Finally, the audio commercial is professionally mixed and mastered so that it sounds flawless.
Have a commercial made?
We would love to get to work for you. Let us know what your plans are, and we will be happy to tell you what we can do for you.
